It’s not currently possible to use Google Tag Manager directly with Cognito Forms. That said, you can still track form activity by using Google Analytics to gather insights about your form views.
A good workaround is to embed your form on your own website and then add your Google Analytics and any other tags to that site. Learn more about Analytics & Tracking.
Yes! With our Analytics & Tracking feature, you can connect your Google Analytics account to optimize your forms, gain insights into your form users, and measure your advertising success.
Plus, it works whether your form is embedded on your site via the Seamless embed code or accessed through the form’s public link.
Yes! With Analytics & Tracking enabled on your form, you can use tracking pixels to track user behavior and conversions and send this data back to Facebook or another third-party ad service. This feature is available to users on our Pro, Team and Enterprise plans.
To add a Facebook tracking pixel to your Cognito Forms:
- Login to Cognito Forms and open the form you want to track.
- Select New Pixel and enter your tracking code.
It’s that simple.
For more detailed instructions, visit our Tracking pixels user guide.